Friday, April 24, 2020

The Little-Known Secrets to Writing Custom Android Scripts

The Little-Known Secrets to Writing Custom Android Scripts The Fundamentals of Writing Custom Android Scripts Revealed This script shows one particular means to do this, for `Tumor' classifications. Once you are finished writing, you can see the document for a template in various fonts like Sans, Serif, and Mono. Again, there are numerous resources online which can help you learn to make customized scripts, especially scripts written in the PHP or Perl programming languages. Among the more interesting features about JotterPad is the fact that it saves snapshots of your work which usually means it is possible to easily revert to earlier versions should you wish to. Writer Plus supports markdown formatting and keyboard shortcuts if you're utilizing a Bluetooth keyboard. Script writing software are that sort of software which enable people to compose any sorts of scripts. Consult with the autotrack source code to acquire a better comprehension of how plugins work. The proofreading feature within this screenwriting software is really thorough, providing you with access to an effective dictionary and thesaurus 3. Type of Writing Custom Android Scripts If you add a new script which is not present in the current save file, it is going to be loaded together with the others and start to work from the very start. Probably among the ideal movie script writing apps in regards to design. If a custom made service is installed it may not own an init script. To do so, visit the peak of your script and do the next. You must specify which interpreter is going to be employed to execute this script. This script is only going to demonstrate the most fundamental functions of an init script. This way you can know your Appium test script is operating. Definitely the very best screenwriting app for reading scripts in place of writing them. As an example, the next sample demonstrates how to specify a data-validation rule which allows only numbers between 1 and 100 on a cell. Following that, there's a two-digit number. Within this example, it's null. A good example of this JSON can be understood below. The Downside Risk of Writing Custom Android Scripts Many are completely free. If you don't care about it, just utilize QPEx.java. Don't be concerned if you're unable to understand a few of the details in the code. Choose what's acceptable for you. The War Against Writing Custom Android Scripts Well, the great thing is that is the article where you'll begin seeing results of the efforts you h ave set in till now. For this easy test app you won't will need to modify anything here. Another killer feature is its capacity to publish right to medium.com. By way of example, think about a scenario in which you have multiple mobile phones connected to your machine utilizing USB cables. The Little-Known Secrets to Writing Custom Android Scripts Now double-click on the button so you can alter the text. In case you have any additional question or require a review on your Lint check, allow me to know! I'll demonstrate how you are able to flag class names that aren't in defined camel case by writing a customized Lint check. This is the area at which you will add your code. In the end, you ought to read our section about what to do next if you're still struggling. It's always best to place contact info or anything else which might be useful at the start of a script. Gradle provides you a hook to take advantage of this info. This procedure will continue until the previous product. Test Lab supports apps using the App Licensing service provided by Google Play. Detector is another significant part the public API of Lint. You would observe that Appium Desktop screen should begin showing some logs. It includes complete markdown support and a preview mode that it is possible to access by swiping across the monitor. So it would require the Device ID, so it can connect to the proper device and run the scripts on this device. Make sure Wear and TV aren't checked. Writing Custom Android Scripts at a Glance In the PlayStream debugger, a new event that correlates to the Cloud Script execution ought to be present which comprises the ideal information. WMI times can be a bit cryptic. This would make sure that your scripts don't fail because of session related problems. Scripts may also be utilised to access far more features, and in order to customize the analysis in far greater ways to guarantee that it answers the correct questions.

How to Make Your Essay

How to Make Your EssaySample essay line graph ielts is a very unique and amazing kind of computerized writing. Unlike traditional articles where the main character develops his or her character, this essay uses its own ielts system. It involves creating an its based on the ideas and facts that you give it.There are several ways of creating your own article by applying different themes, styles and processes to each and every page of your project. But there is only one way to make your essay ielts - by using the same writing material for all the pages in your project. You can even create more than one sample essay line graph ielts.You will find that it is actually pretty easy to do if you only go through the steps needed. The simplest way of creating your own tests based on the information that you have chosen to write about in your article is to go through the tests system that you have downloaded from the internet.For instance, if you are going to write about some young person who's life has led him or her into a complicated situation, all you need to do is to go through the tests that your ielts software has given you and make sure that the information that you have on hand matches up with the facts that you gave your article. This will be even easier if you already have some opinions on the people mentioned in your article already. Once you have done this, all you need to do is to apply the information from your tests to the facts that you have for the entire article.In other words, you just need to apply the information from your article to the facts that you have for your sample essay line graph ielts. For example, if you choose to write about a boy named Jim who is extremely imaginative, you can make your whole article about Jim that you have about him. Or you can go on with your own story based on the fact that Jim is imaginative.All you need to do is to add the facts that you have about the things that happened in Jim's life to the things that he loves t he most. This is how you will get to make your essay tests that will be a lot more detailed. Once you've done this, it will not be hard for you to apply the same method on all of your sample essays.You can use it to create any kind of story that you would like to tell. Of course, the rules will still apply since you will need to put the facts into your story but at least you will have a better understanding of how to apply it for your project.

Tuesday, April 21, 2020

Weed Is Great Essays - Cannabis Smoking, Entheogens,

Weed Is Great Marijuana Marijuana originated in the middle east (Taiwan, Korea). China plays an important part in Marijuana's history. Hoatho, the first chinese physician to use Cannabis for medical purposes as a painkiller and anesthetic for surgery. In the Ninth Century B.C., it was used as an incense by the Assyrians Herbal, a Chinese book of medicine from the second Century B.C., was first to describe it in print. It was used as an anesthetic 5,000 years ago in ancient china. Many (*) ancient cultures such as the persians, Greeks, East Indians, Romans, and the Assyrians for many things. These were what they used it for: the control of muscle spasms, reduction of pain, and for indegestion. Imagine that if they still practiced this, instead of taking an Alka Seltzer after you had mom's Chili or Tacos, you might be sitting in the living room on the LAY-Z Boy, smoking a joint or however they would take it. The folk medicine of Africa and Asia have used it as an herbal preparation. A mythical and legendary pharmacist and emperor Shen Nung thought using it as a seditive was all right. In 2,700 B.C. that same mythical emperor said it helped female weakness, gout, rheumatism, malaria, beri-beri (?), contipation, and absentmindedness. In 1979 (A.D.) Carlton E. Turner visited China and found marijuana was not in use in formal medical places. J. D. P. Graham of the Welsh National School of Medicine wrote, One not need take to seriously the anecdotal use of it's use for many purposes in China or by the Hindus in the pre-Christian Millennia ...and by the Arabs! In 1890 in England's Lancet said cannabis extract was good for neuralgia, fits, migraine and psychosomatic disorders but not for rheumatic conditions. It is not easy to tell the dosage because of the variations in potency and the irregularity in absorbtion. The time delay before the onset of the possible effects of marijuana lowered it's popularity as a medicine as did the introduction of a variety of new and better medicines like aspirin, morpheine (habit forming), chloral, barbituates tranquilizers, and when it got on the list of drugs thought by the world community to require legal restrictions. Our first President, George Washington, grew cannabis on his plantation. The cannabis he grew was more fibrous and is better known as hemp. Hemp was used to make rope, twine, paper and canvas (the word canvas comes from Cannabis) and was an important crop in the american colonies. In Jamestown, Virginia it was grown for it's fiber qualities in 1611. (Snyder, 1985) The U.S. Pharmacopeia had it listed as a useful medicine from the year 1870 to 1941. A Pharmacopeia is a book of directions and requirements for the preparations of medicines, generally published by an authority; a collection or stock of drugs. This tells us the U.S. Pharmacopeia was an authority on the use of drugs for medical purposes, and said that the use of marijuana for said purposes was helpful. The U.S. Pharmacopeia last listed cannabis (the dried flower tops of the pistillate plants of cannabis sativa) in 1936.(Lovinge,1985,p434) That years epitome of the pharmacopeia and the national formula described the drug for physicians thus:a narcotic poison, producing a mild delirium. Used in sedative mixtures but of doubtful value. Also employed to color corn remedies. The next pharmacopeia released in 1942 (I gather they were relaesed every six years) did not have cannabis sativa in it. The 1937 U.S. dispensatory said:Cannabis is used in medicine to relieve pain, encourage sleep, and to soothe restlessness. We have very little definite knowledge of the effects of therapeutic quantities, but in some persons it appears to produce a euphoria and will often relieve migrainic headaches. One of the great hindrances to the wider use of this drug is the great variability and the potency of different samples of Cannabis which renders it impossible to approximate the proper dose of any individual smaple except by clinical trial. Because of occasional unpleasant symptoms from unusually potent preparations, physicians have generally been overcaustious in the quantities administered. The only way of determining the dose of an individual preparation is to give it in ascending quantities until some effect is produced. (The Book suggested using a fluid extract - powdered cannabis in solution, 4/5 alcohol - three times a day, starting with two or three minims.)(Lovinge,1985,p434) Extracts, tinctures, and herbal packages of cannabis manufactured by many drug companies, was available in any pharmacy until 1941 when The two main professional directories of drugs in the United States dropped it.(Snnyder 1985,p38) It is still used as a medicine

Monday, March 16, 2020

Protein and Skill Essay Example

Protein and Skill Essay Example Protein and Skill Paper Protein and Skill Paper The Structure and Function of Large Biological Molecules In Chapter 5, the principles of chemistry covered in earlier chapters are applied to the understanding of biological polymers and lipid membranes. The emphasis is on properly linking monomers and their polymers, and on the structural and functional diversity of the different polymer types. Particular attention is given to protein structure, because this is central to understanding subsequent chapters on metabolism, molecular biology, and molecular medicine. Multiple-Choice Questions 1) Humans and mice differ because A) their cells have different small organic molecules. B) their cells make different types of large biological molecules. C) their cells make different types of lipids. D) their cells have some differences in the sequence of nucleotides in their nucleic acids. E) their cells make different types of proteins. Answer: D Topic: Concept 5. 1 Skill: Knowledge/Comprehension 2) Molecules with which functional groups may form polymers via dehydration reactions? A) hydroxyl groups B) carbonyl groups C) carboxyl groups D) either carbonyl or carboxyl groups E) either hydroxyl or carboxyl groups Answer: E Topic: Concepts 5. 1, 4. 3 Skill: Application/Analysis 3) Which of these molecules is not formed by dehydration reactions? A) fatty acids B) disaccharides C) DNA D) protein E) amylose Answer: A Topic: Concept 5. 1 Skill: Knowledge/Comprehension 4) In animal metabolism, most of the monomers released by digestion of food macromolecules are metabolized to provide energy. Only a small portion of these monomers are used for synthesis of new macromolecules. The net result is that A) water is generated by animal metabolism. B) water is consumed by animal metabolism. C) the water consumed is exactly balanced by the water generated, to maintain homeostasis. D) water is consumed during homeostasis, but water is generated during periods of growth. E) water is generated during homeostasis, but water is consumed during periods of growth. Answer: B Topic: Concept 5. 1 Skill: Application/Analysis 5) Which of these classes of biological molecules consist of both small molecules and macromolecular polymers? A) lipids B) carbohydrates C) proteins D) nucleic acids E) lipids, carbohydrates, proteins, and nucleic acids all consist of only macromolecular polymers Answer: B Topic: Concept 5. 1 Skill: Knowledge/Comprehension 6) Which of the following is not a polymer? A) glucose B) starch C) cellulose D) chitin E) DNA Answer: A Topic: Concept 5. 1 Skill: Knowledge/Comprehension 7) What is the chemical reaction mechanism by which cells make polymers from monomers? A) phosphodiester linkages B) hydrolysis C) dehydration reactions D) ionic bonding of monomers E) the formation of disulfide bridges between monomers Answer: C Topic: Concept 5. 1 Skill: Knowledge/Comprehension 8) How many molecules of water are needed to completely hydrolyze a polymer that is 11 monomers long? A) 12 B) 11 C) 10 D) 9 E) 8 Answer: C Topic: Concept 5. 1 Skill: Knowledge/Comprehension ) Which of the following best summarizes the relationship between dehydration reactions and hydrolysis? A) Dehydration reactions assemble polymers, and hydrolysis reactions break down polymers. B) Dehydration reactions eliminate water from lipid membranes, and hydrolysis makes lipid membranes water permeable. C) Dehydration reactions can occur only after hydrolysis. D) Hydrolysis creates monome rs, and dehydration reactions break down polymers. E) Dehydration reactions ionize water molecules and add hydroxyl groups to polymers; hydrolysis reactions release hydroxyl groups from polymers. Answer: A Topic: Concept 5. Skill: Knowledge/Comprehension 10) Which of the following polymers contain nitrogen? A) starch B) glycogen C) cellulose D) chitin E) amylopectin Answer: D Topic: Concept 5. 2 Skill: Knowledge/Comprehension 11) The molecular formula for glucose is C6H12O6. What would be the molecular formula for a molecule made by linking three glucose molecules together by dehydration reactions? A) C18H36O18 B) C18H32O16 C) C6H10O5 D) C18H10O15 E) C3H6O3 Answer: B Topic: Concept 5. 2 Skill: Application/Analysis 12) The enzyme amylase can break glycosidic linkages between glucose monomers only if the monomers are the ? orm. Which of the following could amylase break down? A) glycogen B) cellulose C) chitin D) glycogen and chitin only E) glycogen, cellulose, and chitin Answer: A To pic: Concept 5. 2 Skill: Knowledge/Comprehension 13) On food packages, to what does the term insoluble fiber refer? A) cellulose B) polypeptides C) starch D) amylopectin E) chitin Answer: A Topic: Concept 5. 2 Skill: Knowledge/Comprehension 14) A molecule with the chemical formula C6H12O6 is probably a A) carbohydrate. B) lipid. C) monosaccharide D) carbohydrate and lipid only. E) carbohydrate and monosaccharide only. Answer: E Topic: Concept 5. 2 Skill: Knowledge/Comprehension 15) Lactose, a sugar in milk, is composed of one glucose molecule joined by a glycosidic linkage to one galactose molecule. How is lactose classified? A) as a pentose B) as a hexose C) as a monosaccharide D) as a disaccharide E) as a polysaccharide Answer: D Topic: Concept 5. 2 Skill: Knowledge/Comprehension 16) All of the following are polysaccharides except A) lactose. B) glycogen. C) chitin. D) cellulose. E) amylopectin. Answer: A Topic: Concept 5. 2 Skill: Knowledge/Comprehension 17) Which of the following is true of both starch and cellulose? A) They are both polymers of glucose. B) They are cis-trans isomers of each other. C) They can both be digested by humans. D) They are both used for energy storage in plants. E) They are both structural components of the plant cell wall. Answer: A Topic: Concept 5. 2 Skill: Knowledge/Comprehension 18) Which of the following is true of cellulose? A) It is a polymer composed of enantiomers of glucose. B) It is a storage polysaccharide for energy in plant cells. C) It is digestible by bacteria in the human gut. D) It is a major structural component of plant cell walls. E) It is a polymer composed of enantiomers of glucose, it is a storage polysaccharide for energy in plant cells, it is digestible by bacteria in the human gut, and it is a major structural component of plant cell walls. Answer: D Topic: Concept 5. 2 Skill: Knowledge/Comprehension 19) Humans can digest starch but not cellulose because A) the monomer of starch is glucose, while the monomer of cellulose is galactose. B) humans have enzymes that can hydrolyze the ? glycosidic linkages of starch but not the ? glycosidic linkages of cellulose. C) humans have enzymes that can hydrolyze the ? glycosidic linkages of starch but not the ? lycosidic linkages of cellulose. D) humans harbor starch-digesting bacteria in the digestive tract. E) the monomer of starch is glucose, while the monomer of cellulose is glucose with a nitrogen-containing group. Answer: C Topic: Concept 5. 2 Skill: Knowledge/Comprehension 20) Which of the following statements concerning saturated fats is not true? A) They are more common in animals than in plants. B) They have multiple double bonds in the carbon chains of their fatty acids. C) They generally solidify at room temperature. D) They contain more hydrogen than unsaturated fats having the same number of carbon atoms. E) They are one of several factors that contribute to atherosclerosis. Answer: B Topic: Concept 5. 3 Skill: Knowledge/Comprehension 21) A molecule with the formula C18H36O2 is probably a A) carbohydrate. B) fatty acid. C) protein. D) nucleic acid. E) hydrocarbon. Answer: B Topic: Concept 5. 3 Skill: Knowledge/Comprehension 22) Which of the following statements is true for the class of biological molecules known as lipids? A) They are insoluble in water. B) They are made from glycerol, fatty acids, and phosphate. C) They contain less energy than proteins and carbohydrates. D) They are made by dehydration reactions. E) They contain nitrogen. Answer: A Topic: Concept 5. 3 Skill: Knowledge/Comprehension 23) The label on a container of margarine lists hydrogenated vegetable oil as the major ingredient. What is the result of adding hydrogens to vegetable oil? A) The hydrogenated vegetable oil has a lower melting point. B) The hydrogenated vegetable oil stays solid at room temperature. C) The hydrogenated vegetable oil has more kinks in the fatty acid chains. D) The hydrogenated vegetable oil has fewer trans fatty acids. E) The hydrogenated vegetable oil is less likely to clog arteries. Answer: B Topic: Concept 5. 3 Skill: Knowledge/Comprehension 4) Which of the following is true regarding saturated fatty acids? A) They are the predominant fatty acid in corn oil. B) They have double bonds between carbon atoms of the fatty acids. C) They are the principal molecules in lard and butter. D) They are usually liquid at room temperature. E) They are usually produced by plants. Answer: C Topic: Concept 5. 3 Skill: Knowledge/Comprehension 25) Large organic molecules are usually assembled by polymerization of a few kinds of simple subunits. Which of the following is an exception to this statement? A) a steroid B) cellulose C) DNA D) an enzyme E) a contractile protein Answer: A Topic: Concepts 5. 1-5. 3 Skill: Knowledge/Comprehension 26) Which modifications of fatty acids will best keep triglycerides solid at warmer temperatures? A) creating cis double bonds to the fatty acids B) adding hydrogens to the fatty acids C) creating trans double bonds to the fatty acids D) adding hydrogens and trans double bonds to the fatty acids E) adding cis double bonds and trans double bonds to the fatty acids Answer: D Topic: Concept 5. 3 Skill: Application/Analysis 27) Why are human sex hormones considered to be lipids? A) They are essential components of cell membranes. B) They are not soluble in water. C) They are made of fatty acids. D) They are hydrophilic compounds. E) They contribute to atherosclerosis. Answer: B Topic: Concept 5. 3 Skill: Knowledge/Comprehension 28) All of the following contain amino acids except A) hemoglobin. B) cholesterol. C) antibodies. D) enzymes. E) insulin. Answer: B Topic: Concepts 5. 3, 5. 4 Skill: Knowledge/Comprehension 29) The bonding of two amino acid molecules to form a larger molecule requires A) the release of a water molecule. B) the release of a carbon dioxide molecule. C) the addition of a nitrogen atom. D) the addition of a water molecule. E) the release of a nitrous oxide molecule. Answer: A Topic: Concept 5. 4 Skill: Knowledge/Comprehension 30) There are 20 different amino acids. What makes one amino acid different from another? A) different side chains (R groups) attached to a carboxyl carbon B) different side chains (R groups) attached to the amino groups C) different side chains (R groups) attached to an ? carbon D) different structural and optical isomers E) different asymmetric carbons Answer: C Topic: Concept 5. 4 Skill: Knowledge/Comprehension 31) The bonding of two amino acid molecules to form a larger molecule requires which of the following? A) removal of a water molecule B) addition of a water molecule C) formation of a glycosidic bond D) formation of a hydrogen bond E) both removal of a water molecule and formation of a hydrogen bond Answer: A Topic: Concept 5. 4 Skill: Knowledge/Comprehension 32) Polysaccharides, triacylglycerides, and proteins are similar in that they A) are synthesized from monomers by the process of hydrolysis. B) are synthesized from subunits by dehydration reactions. C) are synthesized as a result of peptide bond formation between monomers. D) are decomposed into their subunits by dehydration reactions. E) all contain nitrogen in their monomer building blocks. Answer: B Topic: Concepts 5. 1-5. 4 Skill: Application/Analysis 33) Dehydration reactions are used in forming which of the following compounds? A) triacylglycerides B) polysaccharides C) proteins D) triacylglycerides and proteins only E) triacylglycerides, polysaccharides, and proteins Answer: E Topic: Concepts 5. 1-5. 4 Skill: Knowledge/Comprehension 34) Upon chemical analysis, a particular polypeptide was found to contain 100 amino acids. How many peptide bonds are present in this protein? A) 101 B) 100 C) 99 D) 98 E) 97 Answer: C Topic: Concept 5. 4 Skill: Knowledge/Comprehension 5) What aspects of protein structure are stabilized or assisted by hydrogen bonds? A) primary structure B) secondary structure C) tertiary structure D) quaternary structure E) secondary, tertiary, and quaternary structures, but not primary structure Answer: E Topic: Concept 5. 4 Skill: Knowledge/Comprehension 36) How many different kinds of polypeptides, each composed of 12 amino acids, could be synthesiz ed using the 20 common amino acids? A) 412 B) 1220 C) 240 D) 20 E) 2012 Answer: E Topic: Concept 5. 4 Skill: Application/Analysis 37) Which bonds are created during the formation of the primary structure of a protein? A) peptide bonds B) hydrogen bonds C) disulfide bonds D) phosphodiester bonds E) peptide bonds, hydrogen bonds, and disulfide bonds Answer: A Topic: Concept 5. 4 Skill: Knowledge/Comprehension 38) What maintains the secondary structure of a protein? A) peptide bonds B) hydrogen bonds between the amino group of one peptide bond and the carboxyl group of another peptide bond C) disulfide bonds D) hydrophobic interactions E) hydrogen bonds between the R groups Answer: B Topic: Concept 5. 4 Skill: Knowledge/Comprehension 39) Which type of interaction stabilizes the ? helix and the ? leated sheet structures of proteins? A) hydrophobic interactions B) disulfide bonds C) ionic bonds D) hydrogen bonds E) peptide bonds Answer: D Topic: Concept 5. 4 Skill: Knowledge/Comprehension 40) Which level of protein structure do the ? helix and the ? pleated sheet represent? A) primary B) secondary C) tertiary D) quaternary E) primary, secondary, tertiary, and quaternary Answer: B Topic: Concept 5. 4 Sk ill: Knowledge/Comprehension 41) The amino acids of the protein keratin are arranged predominantly in an ? helix. This secondary structure is stabilized by A) covalent bonds. B) peptide bonds. C) ionic bonds. D) polar bonds. E) hydrogen bonds. Answer: E Topic: Concept 5. 4 Skill: Knowledge/Comprehension 42) The tertiary structure of a protein is the A) bonding together of several polypeptide chains by weak bonds. B) order in which amino acids are joined in a polypeptide chain. C) unique three-dimensional shape of the fully folded polypeptide. D) organization of a polypeptide chain into an ? helix or ? pleated sheet. E) overall protein structure resulting from the aggregation of two or more polypeptide subunits. Answer: C Topic: Concept 5. 4 Skill: Knowledge/Comprehension 3) What type of covalent bond between amino acid side chains (R groups) functions in maintaining a polypeptides specific three-dimensional shape? A) ionic bond B) hydrophobic interaction C) van der Waals interaction D) disulfide bond E) hydrogen bond Answer: D Topic: Concept 5. 4 Skill: Knowledge/Comprehension 44) At which level of protein structure are interactions between the side chains (R groups) most important? A) primary B) secondary C) tertiary D) quaternary E) all of the above Answer: C Topic: Concept 5. 4 Skill: Knowledge/Comprehension 45) The R group or side chain of the amino acid serine is –CH2–OH. The R group or side chain of the amino acid leucine is –CH2–CH–(CH3)2. Where would you expect to find these amino acids in a globular protein in aqueous solution? A) Serine would be in the interior, and leucine would be on the exterior of the globular protein. B) Leucine would be in the interior, and serine would be on the exterior of the globular protein. C) Both serine and leucine would be in the interior of the globular protein. D) Both serine and leucine would be on the exterior of the globular protein. E) Both serine and leucine would be in the interior and on the exterior of the globular protein. Answer: B Topic: Concept 5. Skill: Application/Analysis 46) Misfolding of polypeptides is a serious problem in cells. Which of the following diseases are associated with an accumulation of misfolded polypeptides? A) Alzheimers only B) Parkinsons only C) diabetes mellitus only D) Alzheimers and Parkinsons only E) Alzheimers, Parkinsons, and diabetes mellitus Answer: D Topic: Concept 5. 4 Skill: Knowledge/Comprehension 47) Changing a single amino acid in a protein consisting of 325 amino acids would A) alter the primary structure of the protein, but not its tertiary structure or function. B) cause the tertiary structure of the protein to unfold. C) always alter the biological activity or function of the protein. D) always alter the primary structure of the protein and disrupt its biological activity. E) always alter the primary structure of the protein, sometimes alter the tertiary structure of the protein, and affect its biological activity. Answer: E Topic: Concept 5. 4 Skill: Application/Analysis 48) Normal hemoglobin is a tetramer, consisting of two molecules of ? hemoglobin and two molecules of ? hemoglobin. In sickle-cell disease, as a result of a single amino acid change, the mutant hemoglobin tetramers associate with each other and assemble into large fibers. Based on this information alone, we can conclude that sickle-cell hemoglobin exhibits A) altered primary structure. B) altered secondary structure. C) altered tertiary structure. D) altered quaternary structure. E) altered primary structure and altered quaternary structure; the secondary and tertiary structures may or may not be altered. Answer: E Topic: Concept 5. 4 Skill: Application/Analysis 49) What methods may be used to elucidate the structures of purified proteins? A) X-ray crystallography B) bioinformatics C) analysis of amino acid sequence of small fragments D) NMR spectroscopy E) both X-ray crystallography and NMR spectroscopy Answer: E Topic: Concept 5. 4 Skill: Knowledge/Comprehension 50) In a normal cellular protein, where would you expect to find a hydrophobic amino acid like valine? A) in the interior of the folded protein, away from water B) on the exterior surface of the protein, interacting with water C) in the transmembrane portion interacting with lipid fatty acid chains D) in the interior of the folded protein, away from water, or in a transmembrane portion interacting with lipid fatty acid chains E) anywhere in the protein, with equal probability Answer: D Topic: Concept 5. 4 Skill: Application/Analysis 51) Which of the following techniques uses the amino acid sequences of polypeptides to predict a proteins three-dimensional structure? A) X-ray crystallography B) bioinformatics C) analysis of amino acid sequence of small fragments D) NMR spectroscopy E) high-speed centrifugation Answer: B Topic: Concept 5. 4 Skill: Knowledge/Comprehension 52) If cells are grown in a medium containing radioactive 35S, which of these molecules will be labeled? A) phospholipids B) nucleic acids C) proteins D) amylose E) both proteins and nucleic acids Answer: C Topic: Concept 5. 4 Skill: Application/Analysis 3) What is the term used for a protein molecule that assists in the proper folding of other proteins? A) tertiary protein B) chaperonin C) enzyme protein D) renaturing protein E) denaturing protein Answer: B Topic: Concept 5. 4 Skill: Knowledge/Comprehension 54) DNAase is an enzyme that catalyzes the hydrolysis of the covalent bonds that join nucleotides together. What w ould first happen to DNA molecules treated with DNAase? A) The two strands of the double helix would separate. B) The phosphodiester bonds between deoxyribose sugars would be broken. C) The purines would be separated from the deoxyribose sugars. D) The pyrimidines would be separated from the deoxyribose sugars. E) All bases would be separated from the deoxyribose sugars. Answer: B Topic: Concepts 5. 1, 5. 5 Skill: Knowledge/Comprehension 55) Which of the following statements about the 5 end of a polynucleotide strand of DNA is correct? A) The 5 end has a hydroxyl group attached to the number 5 carbon of ribose. B) The 5 end has a phosphate group attached to the number 5 carbon of ribose. C) The 5 end has phosphate attached to the number 5 carbon of the nitrogenous base. D) The 5 end has a carboxyl group attached to the number 5 carbon of ribose. E) The 5 end is the fifth position on one of the nitrogenous bases. Answer: B Topic: Concept 5. 5 Skill: Knowledge/Comprehension 56) One of the primary functions of RNA molecules is to A) transmit genetic information to offspring. B) function in the synthesis of proteins. C) make a copy of itself, thus ensuring genetic continuity. D) act as a pattern or blueprint to form DNA. E) form the genes of higher organisms. Answer: B Topic: Concept 5. 5 Skill: Knowledge/Comprehension 57) If 14C-labeled uridine triphosphate is added to the growth medium of cells, what macromolecules will be labeled? A) phospholipids B) DNA C) RNA D) both DNA and RNA E) proteins Answer: C Topic: Concept 5. 5 Skill: Application/Analysis 58) Which of the following descriptions best fits the class of molecules known as nucleotides? A) a nitrogenous base and a phosphate group B) a nitrogenous base and a pentose sugar C) a nitrogenous base, a phosphate group, and a pentose sugar D) a phosphate group and an adenine or uracil E) a pentose sugar and a purine or pyrimidine Answer: C Topic: Concept 5. 5 Skill: Knowledge/Comprehension 59) Which of the following are nitrogenous bases of the pyrimidine type? A) guanine and adenine B) cytosine and uracil C) thymine and guanine D) ribose and deoxyribose E) adenine and thymine Answer: B Topic: Concept 5. 5 Skill: Knowledge/Comprehension 60) Which of the following are nitrogenous bases of the purine type? A) cytosine and guanine B) guanine and adenine C) adenine and thymine D) thymine and uracil E) uracil and cytosine Answer: B Topic: Concept 5. 5 Skill: Knowledge/Comprehension 61) If a DNA sample were composed of 10% thymine, what would be the percentage of guanine? A) 10 B) 20 C) 40 D) 80 E) impossible to tell from the information given Answer: C Topic: Concept 5. 5 Skill: Application/Analysis 2) A double-stranded DNA molecule contains a total of 120 purines and 120 pyrimidines. This DNA molecule could be composed of A) 120 adenine and 120 uracil molecules. B) 120 thymine and 120 adenine molecules. C) 120 cytosine and 120 thymine molecules. D) 120 adenine and 120 cytosine molecules. E) 120 guanine and 120 thymine molecules. Answer: B Topic: Concept 5. 5 Skill: Application/Analysis 63) The difference between the sugar in DNA and the sugar in RNA is that the sugar in DNA A) is a six-carbon sugar and the sugar in RNA is a five-carbon sugar. B) can form a double-stranded molecule. C) is an aldehyde sugar and the sugar in RNA is a keto sugar. D) is in the ? configuration and the sugar in RNA is in the ? configuration. E) contains one less oxygen atom. Answer: E Topic: Concepts 5. 2, 5. 5 Skill: Knowledge/Comprehension 64) Which of the following statements best summarizes the differences between DNA and RNA? A) DNA encodes hereditary information, whereas RNA does not. B) The bases in DNA form base-paired duplexes, whereas the bases in RNA do not. C) DNA nucleotides contain a different sugar than RNA nucleotides. D) DNA contains the base uracil, whereas RNA contains the base thymine. E) DNA encodes hereditary information, whereas RNA does not; the bases in DNA form base-paired duplexes, whereas the bases in RNA do not; and DNA nucleotides contain a different sugar than RNA nucleotides. Answer: C Topic: Concept 5. 5 Skill: Knowledge/Comprehension 65) If one strand of a DNA molecule has the sequence of bases 5ATTGCA3, the other complementary strand would have the sequence A) 5TAACGT3. B) 5TGCAAT3. C) 5UAACGU3. D) 3UAACGU5. E) 5UGCAAU3. Answer: B Topic: Concept 5. 5 Skill: Application/Analysis 66) What is the structural feature that allows DNA to replicate? A) sugar-phosphate backbone B) complementary pairing of the nitrogenous bases C) disulfide bonding (bridging) of the two helixes D) twisting of the molecule to form an ? helix E) three-component structure of the nucleotides Answer: B Topic: Concept 5. 5 Skill: Knowledge/Comprehension 67) A new organism is discovered in the forests of Costa Rica. Scientists there determine that the polypeptide sequence of hemoglobin from the new organism has 72 amino acid differences from humans, 65 differences from a gibbon, 49 differences from a rat, and 5 differences from a frog. These data suggest that the new organism A) is more closely related to humans than to frogs. B) is more closely related to frogs than to humans. C) evolved at about the same time as frogs, which is much earlier than primates and mammals. D) is more closely related to humans than to rats. E) is more closely related to frogs than to humans and also evolved at about the same time as frogs, which is much earlier than primates and mammals. Answer: B Topic: Concept 5. 5 Skill: Application/Analysis 68) Which of the following is an example of hydrolysis? A) the reaction of two monosaccharides, forming a disaccharide with the release of water B) the synthesis of two amino acids, forming a peptide with the release of water C) the reaction of a fat, forming glycerol and fatty acids with the release of water D) the reaction of a fat, forming glycerol and fatty acids with the consumption of water E) the synthesis of a nucleotide from a phosphate, a pentose sugar, and a nitrogenous base with the production of a molecule of water Answer: D Topic: Concepts 5. 1-5. 4 Skill: Knowledge/Comprehension 9) If cells are grown in a medium containing radioactive 32P-labeled phosphate, which of these molecules will be labeled? A) phospholipids B) nucleic acids C) proteins D) amylose E) both phospholipids and nucleic acids Answer: E Topic: Concepts 5. 2-5. 5 Skill: Application/Analysis 70) If cells are grown in a medium containing radioactive 15N, which of these molecules will be labeled? A) fatty acids only B) nucleic acids only C) proteins only D) amy lase only E) both proteins and nucleic acids Answer: E Topic: Concepts 5. 2-5. 5 Skill: Application/Analysis 1) How will brief heating (to 95 °C) affect macromolecular structures in aqueous solution? A) DNA duplexes will unwind and separate. B) Proteins will unfold (denature). C) Starch will hydrolyze into monomeric sugars. D) Proteins will hydrolyze into amino acids. E) DNA duplexes will unwind and separate, and proteins will unfold (denature). Answer: E Topic: Concepts 5. 2, 5. 4, 5. 5 Skill: Application/Analysis 72) Which of the following is not a monomer/polymer pairing? A) monosaccharide/polysaccharide B) amino acid/protein C) triglyceride/phospholipid bilayer D) deoxyribonucleotide/DNA E) ribonucleotide/RNA Answer: C Topic: Concepts 5. 2-5. 5 Skill: Knowledge/Comprehension Art Questions [pic] Figure 5. 1 73) If two molecules of the general type shown in Figure 5. 1 were linked together, carbon-1 of one molecule to carbon-4 of the other, the single molecule that would result would be A) maltose. B) fructose. C) glucose. D) galactose. E) sucrose. Answer: A Topic: Concept 5. 2 Skill: Knowledge/Comprehension 74) Which of the following descriptors is true of the molecule shown in Figure 5. 1? A) hexose B) fructose C) glucose D) hexose and fructose only E) hexose and glucose only Answer: E Topic: Concept 5. Skill: Knowledge/Comprehension [pic] Figure 5. 2 75) Which of the following statements is true regarding the molecule illustrated in Figure 5. 2? A) It is a saturated fatty acid. B) A diet rich in this molecule may contribute to atherosclerosis. C) Molecules of this type are usually liquid at room temperature. D) It is a saturated fatty acid and a diet rich in this molecule may contribute to atherosclerosis. E) It is a saturated fatty acid, a diet rich in this molecule may contribute to atherosclerosis, and molecules of this type are usually liquid at room temperature. Answer: D Topic: Concept 5. 3 Skill: Knowledge/Comprehension [pic] Figure 5. 3 76) Which of the following statements is true regarding the molecule illustrated in Figure 5. 3? A) It is a saturated fatty acid. B) A diet rich in this molecule may contribute to atherosclerosis. C) Molecules of this type are usually liquid at room temperature. D) It is a saturated fatty acid and a diet rich in this molecule may contribute to atherosclerosis. E) It is a saturated fatty acid, a diet rich in this molecule may contribute to atherosclerosis, and molecules of this type are usually liquid at room temperature. Answer: C Topic: Concept 5. 3 Skill: Knowledge/Comprehension 77) The molecule shown in Figure 5. 3 is a A) polysaccharide. B) polypeptide. C) saturated fatty acid. D) triacylglycerol. E) unsaturated fatty acid. Answer: E Topic: Concept 5. 3 Skill: Knowledge/Comprehension [pic] Figure 5. 4 78) What is the structure shown in Figure 5. 4? A) pentose molecule B) fatty acid molecule C) steroid molecule D) oligosaccharide molecule E) phospholipid molecule Answer: C Topic: Concept 5. 3 Skill: Knowledge/Comprehension [pic] Figure 5. 5 79) Which of the following statements is/are true regarding the chemical reaction illustrated in Figure 5. ? A) It is a hydrolysis reaction. B) It results in a peptide bond. C) It joins two fatty acids together. D) It is a hydrolysis reaction and it results in a peptide bond. E) It is a hydrolysis reaction, it results in a peptide bond, and it joins two fatty acids together. Answer: B Topic: Concept 5. 4 Skill: Application/Analysis Refer to Figure 5. 6 to answer the following questions. [pi c] Figure 5. 6 80) At which bond would water need to be added to achieve hydrolysis of the peptide, back to its component amino acid? A) A B) B C) C D) D E) E Answer: C Topic: Concept 5. 4 Skill: Knowledge/Comprehension 1) Which bond is a peptide bond? A) A B) B C) C D) D E) E Answer: C Topic: Concept 5. 4 Skill: Knowledge/Comprehension 82) Which bond is closest to the amino terminus of the molecule? A) A B) B C) C D) D E) E Answer: A Topic: Concept 5. 4 Skill: Knowledge/Comprehension [pic] Figure 5. 7 83) The structure depicted in Figure 5. 7 shows the A) 1-4 linkage of the ? glucose monomers of starch. B) 1-4 linkage of the ? glucose monomers of cellulose. C) double-helical structure of a DNA molecule. D) ? helix secondary structure of a polypeptide. E) ? pleated sheet secondary structure of a polypeptide. Answer: D Topic: Concept 5. 4 Skill: Knowledge/Comprehension The following questions are based on the 15 molecules illustrated in Figure 5. 8. Each molecule may be used once, more than once, or not at all. [pic] Figure 5. 8 84) Which molecule has both hydrophilic and hydrophobic properties and would be found in plasma membranes? A) 1 B) 5 C) 6 D) 12 E) 14 Answer: B Topic: Concept 5. 2 Skill: Knowledge/Comprehension 85) Which of the following combinations could be linked together to form a nucleotide? A) 1, 2, and 11 B) 3, 7, and 8 C) 5, 9, and 10 D) 11, 12, and 13 E) 12, 14, and 15 Answer: D Topic: Concept 5. 5 Skill: Knowledge/Comprehension 86) Which of the following molecules contain(s) an aldehyde type of carbonyl functional group? A) 1 B) 4 C) 8 D) 10 E) 1 and 4 Answer: E Topic: Concept 5. 2 Skill: Knowledge/Comprehension 87) Which molecule is glycerol? A) 1 B) 6 C) 10 D) 14 E) 15 Answer: C Topic: Concept 5. 2 Skill: Knowledge/Comprehension 88) Which molecule is a saturated fatty acid? A) 1 B) 5 C) 6 D) 8 E) 9 Answer: E Topic: Concept 5. 3 Skill: Knowledge/Comprehension 89) Which of the following molecules is a purine type of nitrogenous base? A) 2 B) 3 C) 5 D) 12 E) 13 Answer: E Topic: Concept 5. 5 Skill: Knowledge/Comprehension 90) Which of the following molecules act as building blocks (monomers) of polypeptides? A) 1, 4, and 6 B) 2, 7, and 8 C) 7, 8, and 13 D) 11, 12, and 13 E) 12, 13, and 15 Answer: B Topic: Concept 5. 4 Skill: Knowledge/Comprehension 91) Which of the following molecules is an amino acid with a hydrophobic R group or side chain? A) 3 B) 7 C) 8 D) 12 E) 13 Answer: B Topic: Concept 5. 4 Skill: Knowledge/Comprehension 92) Which of the following molecules could be joined together by a peptide bond as a result of a dehydration reaction? A) 2 and 3 B) 3 and 7 C) 7 and 8 D) 8 and 9 E) 12 and 13 Answer: C Topic: Concept 5. 4 Skill: Knowledge/Comprehension 93) A fat (or triacylglycerol) would be formed as a result of a dehydration reaction between A) one molecule of 9 and three molecules of 10. B) three molecules of 9 and one molecule of 10. C) one molecule of 5 and three molecules of 9. D) three molecules of 5 and one molecule of 9. E) one molecule of 5 and three molecules of 10. Answer: B Topic: Concept 5. 3 Skill: Knowledge/Comprehension 94) Which of the following molecules could be joined together by a phosphodiester type of covalent bond? A) 3 and 4 B) 3 and 8 C) 6 and 15 D) 11 and 12 E) 11 and 13 Answer: D Topic: Concept 5. 3 Skill: Knowledge/Comprehension 95) Which of the following molecules is the pentose sugar found in RNA? A) 1 B) 4 C) 6 D) 12 E) 13 Answer: D Topic: Concept 5. 5 Skill: Knowledge/Comprehension 96) Which of the following molecules contains a glycosidic linkage type of covalent bond? A) 4 B) 6 C) 12 D) 13 E) 15 Answer: E Topic: Concept 5. 2 Skill: Knowledge/Comprehension 97) Which of the following molecules has a functional group that frequently forms covalent bonds that maintain the tertiary structure of a protein? A) 2 B) 3 C) 7 D) 8 E) 9 Answer: A Topic: Concept 5. 4 Skill: Knowledge/Comprehension 98) Which of the following molecules consists of a hydrophilic head region and a hydrophobic tail region? A) 2 B) 5 C) 7 D) 9 E) 11 Answer: B Topic: Concept 5. 3 Skill: Knowledge/Comprehension 99) Which of the following statements is false? A) Molecules 1 and 4 could be joined together by a glycosidic linkage to form a disaccharide. B) Molecules 9 and 10 could be joined together by ester bonds to form a triacylglycerol. C) Molecules 2 and 7 could be joined together to form a short peptide. D) Molecules 2, 7, and 8 could be joined together to form a short peptide. E) Molecules 14 and 15 could be joined together to form a polypeptide. Answer: E Topic: Concepts 5. 2-5. 4 Skill: Knowledge/Comprehension Scenario Questions Use the following information to answer the questions below. Approximately 32 different monomeric carbohydrate subunits are found in various natural polysaccharides. Proteins are composed of 20 different amino acids. DNA and RNA are each synthesized from four nucleotides. 100) Among these biological polymers, which has the least structural variety? A) polysaccharides B) proteins C) DNA D) RNA Answer: C Topic: Concepts 5. 2-5. 5 Skill: Synthesis/Evaluation 101) Which class of biological polymer has the greatest functional variety? A) polysaccharides B) proteins C) DNA D) RNA Answer: B Topic: Concepts 5. 2-5. 5 Skill: Synthesis/Evaluation 102) Professor Jamey Marth at the University of California, Santa Barbara, identified 70 molecules that are used to build cellular macromolecules and structures. These include at least 34 saccharides, 8 nucleosides, and 20 amino acids. In theory, then, which class of biological polymer has the greatest information-coding capacity? A) polysaccharides B) proteins C) DNA D) RNA Answer: A Topic: Concepts 5. 2-5. 5 Skill: Synthesis/Evaluation End-of-Chapter Questions The following questions are from the end-of-chapter â€Å"Test Your Understanding† section in Chapter 5 of the textbook. 103) Which of the following categories includes all others in the list? A) monosaccharide B) disaccharide C) starch D) carbohydrate E) polysaccharide Answer: D Topic: End-of-Chapter Questions Skill: Knowledge/Comprehension 104) The enzyme amylase can break glycosidic linkages between glucose monomers only if the monomers are in the ? form. Which of the following could amylase break down? A) glycogen, starch, and amylopectin B) glycogen and cellulose C) cellulose and chitin D) starch and chitin E) starch, amylopectin, and cellulose Answer: A Topic: End-of-Chapter Questions Skill: Knowledge/Comprehension 105) Which of the following statements concerning unsaturated fats is true? A) They are more common in animals than in plants. B) They have double bonds in the carbon chains of their fatty acids. C) They generally solidify at room temperature. D) They contain more hydrogen than do saturated fats having the same number of carbon atoms. E) They have fewer fatty acid molecules per fat molecule. Answer: B Topic: End-of-Chapter Questions Skill: Knowledge/Comprehension 106) The structural level of a protein least affected by a disruption in hydrogen bonding is the A) primary level. B) secondary level. C) tertiary level. D) quaternary level. E) All structural levels are equally affected. Answer: A Topic: End-of-Chapter Questions Skill: Knowledge/Comprehension 107) Enzymes that break down DNA catalyze the hydrolysis of the covalent bonds that join nucleotides together. What would happen to DNA molecules treated with these enzymes? A) The two strands of the double helix would separate. B) The phosphodiester linkages of the polynucleotide backbone would be broken. C) The purines would be separated from the deoxyribose sugars. D) The pyrimidines would be separated from the deoxyribose sugars. E) All bases would be separated from the deoxyribose sugars. Answer: B Topic: End-of-Chapter Questions Skill: Knowledge/Comprehension 108) The molecular formula for glucose is C6H12O6. What would be the molecular formula for a polymer made by linking ten glucose molecules together by dehydration reactions? A) C60H120O60 B) C6H12O6 C) C60H102O51 D) C60H100O50 E) C60H111O51 Answer: C Topic: End-of-Chapter Questions Skill: Application/Analysis 109) Which of the following pairs of base sequences could form a short stretch of a normal double helix of DNA? A) 5-purine-pyrimidine-purine-pyrimidine-3 with 3-purine-pyrimidine-purine-pyrimidine-5 B) 5-AGCT-3 with 5-TCGA-3 C) 5-GCGC-3 with 5-TATA-3 D) 5-ATGC-3 with 5-GCAT-3 E) All of these pairs are correct. Answer: D Topic: End-of-Chapter Questions Skill: Application/Analysis If you need any writing assistance, please contact us! Ascendnaamba.org, best MBA essay writing service, provides all kinds of academic help.

Saturday, February 29, 2020

Free Movement of Goods Essay Example | Topics and Well Written Essays - 2500 words

Free Movement of Goods - Essay Example (a) Under Portuguese law the Company has to pay a small fee to the Portuguese government agency when it exports goods to Portugal. In order to answer this is question it needs to discuss Article 23-25. For trade between Member States of the EU, the basic rule is laid down in Article 25(12) EC. 'Customs duties on imports and exports and charges having equivalent effect shall be prohibited between Member States. This prohibition shall also apply to customs duties of a fiscal nature.' It was held that Article 25 (then Article 12) could be relied on by individuals in the national courts in Case 26/62 Van Gend en Loos2. This was the first case in which the ECJ held that a Treaty article could have 'direct effect' Customs duties as such were successfully abolished early in the history of the Community (July 1968). However, it was not originally clear what was covered by the concept of 'a charge having equivalent effect' (CEE). The Commission brought a number of cases against Member States in the 1960s and the ECJ took the opportunity to give a very wide meaning to this phrase. One such Case 24/68 Commission v Italy ('Statistical Levy')3, involved an Italian levy on imports and exports across its borders. ... The ECJ emphasised that it is the effect, not the purpose, of the levy that matters: extra fees and charges are likely to put imported goods at a disadvantage compared with domestically produced goods. It also dismissed the Italian Government's argument that the statistical data was a 'service' to traders, which they should pay for. The ECJ ruled: 'Any pecuniary charge, however small and whatever its designation and mode of application, which is imposed unilaterally on domestic or foreign goods by reason of the fact that they cross a frontier constitutes a charge having equivalent effect'. The key part of this definition or test is whether the sum of money has become payable because goods have crossed a frontier within the EU. If it can be shown that the sum is payable for some other reason - for example as payment for a specific service carried out for the trader, such as provision of storage facilities, then it follows that it is not payable because goods have crossed a frontier, and so does not fulfil the Court's definition of an illegal charge. The ECJ has held that the prohibition on 'charges of equivalent effect' also applies to goods imported directly from third countries: see Case 37, 38/73 Diamantarbeiders v Indiamex,4. This means that the CCT duty can be levied on such goods, but no other charges can be added by the Member States. The EC Treaty does not contain any exceptions or defences to Article 25 (the prohibition is strict and absolute) but there are some situations that fall outside the prohibition because they do not fulfil the above test. The money raised by those fees is to pay for a data information service in respect of goods imported into and exported from Portugal. In Case 63/74 W. Cadsky SpA v Instituto nazionale

Wednesday, February 12, 2020

Application of Advertising Coursework Example | Topics and Well Written Essays - 1750 words

Application of Advertising - Coursework Example Though smart automobiles are manufactured in France on the special factory called Smartville the headquarter of the company is situated in Boblingen (Smart History). Smart was created as a completely innovative model and its design and production was performed in association with Swatch brand in the beginning. The main emphasis was placed on the small size of the automobiles and the subsequent comfort for drivers. The logo, the motto and the name of the brand reflect that concept. The logo consists of a letter â€Å"c† and an arrow which are interpreted as â€Å"compact† and â€Å"forward thinking†. The motto of the company sounds like â€Å"open your mind† and is addressed to free and extravagant people who are no afraid of trying something new (Lewin, 2010). There have been several variations of smart design after the original model called Smart Fortwo was launched. Now electric versions of cars and the automobiles with exclusive design as well as sport cars are available in Europe, Latin America, Australia, Asia, and North America (Smart History). Obviously the advertising campaign for such an extraordinary product had to be absolutely creative. The first and the most noticeable thing that Smart manufactures managed to do was to give a product a personality that set it apart from all the other competitors. Smart car appeared as a pretty, witty, and a compact accessory and did not resemble a car in its general sense. Most people got used to the fact that to feel safe and respectable they have to drive big monochrome automobiles produced in Germany which is famous as the motherland of best cars. Smart has broken the standards - it started manufacturing cars that looked like they could fit into woman`s purse (that is another reason why smart cars are appreciated by women). Nevertheless, the status of the consumer did not decrease – it is not a compromise between more expensive and less expensive car-

Saturday, February 1, 2020

Nike strategic fit Essay Example | Topics and Well Written Essays - 500 words

Nike strategic fit - Essay Example Nike aspires to serve the human potential through sports - as the company states, "We feel lucky to have a genuine, altruistic reason to be: the service of human potential. That's the great benefit of sports, and we're glad to be in the middle of it."2 Kotler (1974) states that, 'an individual's beliefs or conceptions about what is desirable, good or bad - forms the value system.' In today's competitive environment such a value system plays a crucial role not only in satisfying customer needs but in taking on the competition as well. A company can acquire competitive advantage on its rivals on account of marketing efforts, brand building, value creation, innovation, operational efficiencies etc. but more important is to sustain the leading edge. Value creation forms the core component for sustaining the competitive advantage. Mele and Colurci (2006) provide distinctive paradigms for value as such.